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- Hyderabad, India
Digital Marketing Leader | AI-Driven Growth Consultant | 11+ Yrs | Helping Brands Automate, Personalize & Scale | HiFarheen.com
Farheen Khatoon's Bio:
Farheen Khatoon's Experience:
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Digital Marketing Manager at QBrainX Inc
June 2022 - Present | Troy, Michigan, United States1. Developing and executing B2B digital marketing strategies that align with business objectives, including lead generation, nurturing, and conversion. 2. Managing and optimizing PPC campaigns, including Google Ads, LinkedIn Ads, and other paid channels, with a focus on generating high-quality leads. 3. Developing and monitoring SEO strategies to increase website traffic and improve search engine rankings, while also leveraging ChatGPT technology to enhance user experience and engagement. 4. Creating and executing successful email marketing campaigns, including lead nurturing campaigns, newsletters, and promotional campaigns. 5. Monitoring social media accounts, including content creation, community management, and advertising campaigns, with a focus on engaging with B2B audiences and generating leads. 6. Developing and executing content marketing strategies, including blog posts, whitepapers, case studies, and other types of content that align with B2B buyer needs and interests. 7. Collaborating with sales teams to understand customer needs and pain points, and developing campaigns and content that resonate with B2B buyers. 8. Staying up-to-date with the latest trends and best practices in ChatGPT technology and digital marketing, and recommending new approaches and tactics to improve campaign effectiveness. 9. Combining digital marketing best practices with ChatGPT's capabilities to deliver innovative, results-driven campaigns. 10. Leading and managing a team of digital marketing professionals, ensuring collaboration and communication are always at the forefront. 11. Managing budgets and resources to maximize ROI and deliver measurable results. 12. Mentoring and training team members to help them reach their full potential and drive their professional development.
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Digital Marketing Manager at Albot Technologies
May 2021 - June 2022 | Mohali1. Managing a high-performing team of professionals to deliver exceptional results and drive business growth. 2. Successfully launched a healthcare B2C brand in the market, resulting in 110 signups and an average of 400 calls within 3 months, with a budget of 1.5 lacs. 3. Developed and executed a comprehensive digital marketing strategy for the brand. 4. Implemented conversion, pixel, and event tracking on the website and across various digital platforms. 5. Designed and executed social media campaigns and engagement activities to build brand awareness and foster community. 6. Conducted in-depth research on market trends, brand audiences, and competitors to drive engagement and conversions. 7. Utilized analytical tools such as Google Analytics, Instagram, and Facebook Insights to monitor and evaluate the brand's social media presence and performance.
Farheen Khatoon's Interests & Activities:
AI Marketing, Performance Marketing, growth marketing, Digital marketing strategy, Inbound Marketing, Content Strategy, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing, Landing Pages/Website Optimization, Lead Generation, Budget planning for marketing, Email Marketing, Tracking & Reporting results.